Budget airlines in Asia : gold mines or minefields?

49 p.

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Bibliographic Details
Main Author: Simon Baccelli.
Other Authors: Wan Chew Yoong
Format: Theses and Dissertations
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/35913
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-35913
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spelling sg-ntu-dr.10356-359132024-01-12T10:19:25Z Budget airlines in Asia : gold mines or minefields? Simon Baccelli. Wan Chew Yoong Nanyang Business School DRNTU::Social sciences::Recreation DRNTU::Business::Industries and labor 49 p. The budget airline industry is an evolving business model for a very dynamic and important industry. There are different models of budget airlines: the European, North American and Asian, which are different in their industry structure. While the no-frill value offering is attractive, nevertheless the appropriate business model is important to ensure success. This study will hopefully help to provide some insights that can contribute to establish the key success factors and also provide some insights for other emerging model. Master of Business Administration 2010-04-23T02:08:07Z 2010-04-23T02:08:07Z 2006 2006 Thesis http://hdl.handle.net/10356/35913 application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Social sciences::Recreation
DRNTU::Business::Industries and labor
spellingShingle DRNTU::Social sciences::Recreation
DRNTU::Business::Industries and labor
Simon Baccelli.
Budget airlines in Asia : gold mines or minefields?
description 49 p.
author2 Wan Chew Yoong
author_facet Wan Chew Yoong
Simon Baccelli.
format Theses and Dissertations
author Simon Baccelli.
author_sort Simon Baccelli.
title Budget airlines in Asia : gold mines or minefields?
title_short Budget airlines in Asia : gold mines or minefields?
title_full Budget airlines in Asia : gold mines or minefields?
title_fullStr Budget airlines in Asia : gold mines or minefields?
title_full_unstemmed Budget airlines in Asia : gold mines or minefields?
title_sort budget airlines in asia : gold mines or minefields?
publishDate 2010
url http://hdl.handle.net/10356/35913
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