Personalized electronic commerce model

• Main Author: Wang, Zheng.
• Other Authors: Siew, David Chee Kheong
• Format: Theses and Dissertations
• Published: 2008
• Subjects: DRNTU::Engineering::Electrical and electronic engineering::Computer hardware, software and systems
• Online Access: http://hdl.handle.net/10356/3711
• Institution: Nanyang Technological University

In this thesis, a personalized electronic commerce model is proposed. It comprises of query system, order process and payment process supporting the whole commerce activities. A personalization module is also proposed to personalize the interactive activities, which encompass personalized product fi...