NGO campaign efficacy : a collective action problem perspective.

Various schools of scholarship have identified a myriad of factors that affect the success of an NGO campaign. However, an examination of the current literature reveals that, more often than not, the listed factors are issue or area specific. A methodology does not exist for us to compare and contra...

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Bibliographic Details
Main Author: Tan, Alvin Poh Heng.
Other Authors: Tan Yew Lee, Kevin
Format: Theses and Dissertations
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/38896
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Institution: Nanyang Technological University
Language: English
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