"I just do what others did." The role of descriptive norms in cyber bullying.

• Main Author: Chua, Jia Ying.
• Other Authors: Lee Sau-Lai
• Format: Final Year Project
• Language: English
• Published: 2010
• Subjects: DRNTU::Social sciences::Sociology::Social deviance
• Online Access: http://hdl.handle.net/10356/39811
• Institution: Nanyang Technological University

This study examined the effects of descriptive norms on cyber bullying behaviors. In the pilot study, participants were asked to rate the offensiveness of comments found online by the researcher and a list of 28 comments was thus derived. In the main study, undergraduate students (N = 44) were pr...