The Irish time : challenges and strategies

• Main Authors: Angga Erlangga, Indri Megananda, Ng, Roland Kian Huat, Syyed Qasim Ali Shah
• Other Authors: Olexander Chernyshenko
• Format: Theses and Dissertations
• Language: English
• Published: 2010
• Subjects: DRNTU::Business::Industries and labor
• Online Access: http://hdl.handle.net/10356/41769
• Institution: Nanyang Technological University

The objective of the study is to understand the Business and Cultural Challenges to The Irish Times as a major printed media player in the Republic of Ireland, as well as to get insights on the successful strategies that it has and will employ to develop and grow. The Cultural Universals, Communi...