Assurance Generales De Frances (AGF) website project: insurance on-line.

The entrance of new media technology such as the Internet and World Wide Web has opened new avenues for advertising and marketing for companies. For insurance companies, this could spell a new era of insurance risk management, administration and servicing of clients and intermediaries. Apart from us...

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Main Author: Lee, Alexis Wee Tze.
Other Authors: Wee Kim Wee School of Communication and Information
Format: Theses and Dissertations
Language:English
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10356/42613
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-42613
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spelling sg-ntu-dr.10356-426132019-12-10T10:49:11Z Assurance Generales De Frances (AGF) website project: insurance on-line. Lee, Alexis Wee Tze. Wee Kim Wee School of Communication and Information Mark Levy DRNTU::Business::Finance::Insurance companies The entrance of new media technology such as the Internet and World Wide Web has opened new avenues for advertising and marketing for companies. For insurance companies, this could spell a new era of insurance risk management, administration and servicing of clients and intermediaries. Apart from using the web site as a means of corporate image, insurance companies can also sell policies on-line. This involves both product development and re-engineering of operations such as processing and claims. This project report will examine how AGF Insurance Singapore set out to develop and evaluate their web site under the author's responsibility. ​Master of Communication Studies 2011-01-05T02:52:13Z 2011-01-05T02:52:13Z 1998 1998 Thesis http://hdl.handle.net/10356/42613 en Nanyang Technological University 108 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
language English
topic DRNTU::Business::Finance::Insurance companies
spellingShingle DRNTU::Business::Finance::Insurance companies
Lee, Alexis Wee Tze.
Assurance Generales De Frances (AGF) website project: insurance on-line.
description The entrance of new media technology such as the Internet and World Wide Web has opened new avenues for advertising and marketing for companies. For insurance companies, this could spell a new era of insurance risk management, administration and servicing of clients and intermediaries. Apart from using the web site as a means of corporate image, insurance companies can also sell policies on-line. This involves both product development and re-engineering of operations such as processing and claims. This project report will examine how AGF Insurance Singapore set out to develop and evaluate their web site under the author's responsibility.
author2 Wee Kim Wee School of Communication and Information
author_facet Wee Kim Wee School of Communication and Information
Lee, Alexis Wee Tze.
format Theses and Dissertations
author Lee, Alexis Wee Tze.
author_sort Lee, Alexis Wee Tze.
title Assurance Generales De Frances (AGF) website project: insurance on-line.
title_short Assurance Generales De Frances (AGF) website project: insurance on-line.
title_full Assurance Generales De Frances (AGF) website project: insurance on-line.
title_fullStr Assurance Generales De Frances (AGF) website project: insurance on-line.
title_full_unstemmed Assurance Generales De Frances (AGF) website project: insurance on-line.
title_sort assurance generales de frances (agf) website project: insurance on-line.
publishDate 2011
url http://hdl.handle.net/10356/42613
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