Assurance Generales De Frances (AGF) website project: insurance on-line.
The entrance of new media technology such as the Internet and World Wide Web has opened new avenues for advertising and marketing for companies. For insurance companies, this could spell a new era of insurance risk management, administration and servicing of clients and intermediaries. Apart from us...
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sg-ntu-dr.10356-426132019-12-10T10:49:11Z Assurance Generales De Frances (AGF) website project: insurance on-line. Lee, Alexis Wee Tze. Wee Kim Wee School of Communication and Information Mark Levy DRNTU::Business::Finance::Insurance companies The entrance of new media technology such as the Internet and World Wide Web has opened new avenues for advertising and marketing for companies. For insurance companies, this could spell a new era of insurance risk management, administration and servicing of clients and intermediaries. Apart from using the web site as a means of corporate image, insurance companies can also sell policies on-line. This involves both product development and re-engineering of operations such as processing and claims. This project report will examine how AGF Insurance Singapore set out to develop and evaluate their web site under the author's responsibility. Master of Communication Studies 2011-01-05T02:52:13Z 2011-01-05T02:52:13Z 1998 1998 Thesis http://hdl.handle.net/10356/42613 en Nanyang Technological University 108 p. application/pdf |
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DRNTU::Business::Finance::Insurance companies Lee, Alexis Wee Tze. Assurance Generales De Frances (AGF) website project: insurance on-line. |
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The entrance of new media technology such as the Internet and World Wide Web has opened new avenues for advertising and marketing for companies. For insurance companies, this could spell a new era of insurance risk management, administration and servicing of clients and intermediaries. Apart from using the web site as a means of corporate image, insurance companies can also sell policies
on-line. This involves both product development and re-engineering of operations
such as processing and claims. This project report will examine how AGF Insurance Singapore set out to develop and evaluate their web site under the author's responsibility. |
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Wee Kim Wee School of Communication and Information |
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Wee Kim Wee School of Communication and Information Lee, Alexis Wee Tze. |
format |
Theses and Dissertations |
author |
Lee, Alexis Wee Tze. |
author_sort |
Lee, Alexis Wee Tze. |
title |
Assurance Generales De Frances (AGF) website project: insurance on-line. |
title_short |
Assurance Generales De Frances (AGF) website project: insurance on-line. |
title_full |
Assurance Generales De Frances (AGF) website project: insurance on-line. |
title_fullStr |
Assurance Generales De Frances (AGF) website project: insurance on-line. |
title_full_unstemmed |
Assurance Generales De Frances (AGF) website project: insurance on-line. |
title_sort |
assurance generales de frances (agf) website project: insurance on-line. |
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2011 |
url |
http://hdl.handle.net/10356/42613 |
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1681035144593408000 |