Singaporean women's interpretation of magazine advertisements.

• Main Author: Wong, Sarah Chen Xiang.
• Other Authors: School of Humanities and Social Sciences
• Format: Final Year Project
• Language: English
• Published: 2011
• Subjects: DRNTU::Social sciences::Mass media::Media effects
• Online Access: http://hdl.handle.net/10356/43832
• Institution: Nanyang Technological University

This research aims to add to the literature’s understanding of contemporary women's attitude towards beauty and fashion magazine advertisements, by first re-examining what young educated Singaporean women define as beautiful and consequently, how it has changed the way they read and interpret m...