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Persuasive Technology can be useful in the application of e-commerce to persuade consumers to purchase products or services. With the growth of e-commerce on the Internet, more and more businesses have been using persuasive technologies to drive customers and sales.

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Bibliographic Details
Main Author: Lim, Yvonne Wei Ting
Other Authors: Miao Chun Yan (SCE)
Format: Final Year Project
Language:English
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10356/46457
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Institution: Nanyang Technological University
Language: English
Description
Summary:Persuasive Technology can be useful in the application of e-commerce to persuade consumers to purchase products or services. With the growth of e-commerce on the Internet, more and more businesses have been using persuasive technologies to drive customers and sales.