Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies
85 p.
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| Format: | Theses and Dissertations |
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2011
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| Online Access: | http://hdl.handle.net/10356/47237 |
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| Institution: | Nanyang Technological University |
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sg-ntu-dr.10356-472372023-03-11T17:19:32Z Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies Iyer Ashwin Srinivasan Balasubramanian. Yeo Khim Teck School of Mechanical and Aerospace Engineering DRNTU::Engineering 85 p. The primary objective of this dissertation is to, identify strategic alliances as a key strategy in the globalization initiative of emerging Asian automobile companies and develop a comprehensive road-map for forming these strategic alliances. The aim of this dissertation is to design a roadmap for Asian automobile companies to form strategic alliances through an enhanced understanding of global alliances in the light of the available theoretical literature and case studies. It has been attempted in this thesis to create a more comprehensive framework for specifically managing an alliance, as it would be characterized in a typical alliance of an Asian company with a western or a Japanese counterpart. By employing soft systems methodology, a as close to reality as possible problem scenario has been created and which has later been tried to be solved by using lessons from the theoretical frameworks and the case studies. The roadmap suggests 5 distinct stages for the strategic alliance which includes exploring the opportunities, partner selection; deciding the type of strategic alliance, design phase and alliance management. Master of Science (Computer Integrated Manufacturing) 2011-12-27T06:39:59Z 2011-12-27T06:39:59Z 2005 2005 Thesis http://hdl.handle.net/10356/47237 Nanyang Technological University application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
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Singapore Singapore |
| content_provider |
NTU Library |
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DR-NTU |
| topic |
DRNTU::Engineering |
| spellingShingle |
DRNTU::Engineering Iyer Ashwin Srinivasan Balasubramanian. Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies |
| description |
85 p. |
| author2 |
Yeo Khim Teck |
| author_facet |
Yeo Khim Teck Iyer Ashwin Srinivasan Balasubramanian. |
| format |
Theses and Dissertations |
| author |
Iyer Ashwin Srinivasan Balasubramanian. |
| author_sort |
Iyer Ashwin Srinivasan Balasubramanian. |
| title |
Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies |
| title_short |
Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies |
| title_full |
Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies |
| title_fullStr |
Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies |
| title_full_unstemmed |
Augmenting globalization through strategic alliances : a roadmap for emerging Asian automobile companies |
| title_sort |
augmenting globalization through strategic alliances : a roadmap for emerging asian automobile companies |
| publishDate |
2011 |
| url |
http://hdl.handle.net/10356/47237 |
| _version_ |
1761781661706485760 |