Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development
52 p.
Saved in:
| Main Authors: | , , , , |
|---|---|
| Other Authors: | |
| Format: | Theses and Dissertations |
| Published: |
2011
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/47334 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Nanyang Technological University |
| id |
sg-ntu-dr.10356-47334 |
|---|---|
| record_format |
dspace |
| spelling |
sg-ntu-dr.10356-473342024-01-12T10:12:45Z Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development Yee, Kevin Seh Kian Sophianne Araib Predeep Pande Mardi Dwi Lestari Zeng, Zhaohui Tay-Lee Swee Ling, Cheryl Nanyang Business School DRNTU::Business 52 p. In today's highly globalised world, businesses are increasingly incorporating sustainable development practices in their operations and activities. How well an organization deals with the challenges of sustainable development can be a determinant of its future success. This paper analyses how the Royal Bank of Canada -the largest bank in Canada and one of the world's 100 most sustainable companies since 2004 - deals with the challenges of sustainable development. The study was divided into two phases. The first phase involved secondary research and identification of the challenges and strategies adopted by RBC. Two key challenges namely (1) Managing the tension between sustainable development and business growth and (2) Managing Diversity, were identified. To overcome these challenges, RBC employed their (1) Environmental Blueprint and (2) Integrated Diversity Model respectively. In the second phase of the study, these challenges and strategies were verified through an interview session with the relevant RBC personnel in Canada. Master of Business Administration 2011-12-27T07:07:27Z 2011-12-27T07:07:27Z 2010 2010 Thesis http://hdl.handle.net/10356/47334 Nanyang Technological University application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NTU Library |
| collection |
DR-NTU |
| topic |
DRNTU::Business |
| spellingShingle |
DRNTU::Business Yee, Kevin Seh Kian Sophianne Araib Predeep Pande Mardi Dwi Lestari Zeng, Zhaohui Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development |
| description |
52 p. |
| author2 |
Tay-Lee Swee Ling, Cheryl |
| author_facet |
Tay-Lee Swee Ling, Cheryl Yee, Kevin Seh Kian Sophianne Araib Predeep Pande Mardi Dwi Lestari Zeng, Zhaohui |
| format |
Theses and Dissertations |
| author |
Yee, Kevin Seh Kian Sophianne Araib Predeep Pande Mardi Dwi Lestari Zeng, Zhaohui |
| author_sort |
Yee, Kevin Seh Kian |
| title |
Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development |
| title_short |
Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development |
| title_full |
Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development |
| title_fullStr |
Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development |
| title_full_unstemmed |
Doing business in Canada: a case study of Royal Bank of Canada's business challenges, strategies and approach to sustainable development |
| title_sort |
doing business in canada: a case study of royal bank of canada's business challenges, strategies and approach to sustainable development |
| publishDate |
2011 |
| url |
http://hdl.handle.net/10356/47334 |
| _version_ |
1789482946581757952 |