Valuation of intangibles : a special focus on brands
71 p.
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2011
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| Online Access: | http://hdl.handle.net/10356/47343 |
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sg-ntu-dr.10356-473432024-01-12T10:22:56Z Valuation of intangibles : a special focus on brands Punwani Sumit Shyam Robert Stewart Boyd Nanyang Business School DRNTU::Business::Accounting::Intangibles 71 p. The basic purpose of this project is to identify whether there is a requirement or need for establishing consistent and widely accepted Valuation techniques for valuing Intangible Assets. The conceptual idea of this topic was derived from the fact that with the increasing number of Merger and Acquisition activities around the world, the importance of differentiating Goodwill from Other Intangible Assets has become more pronounced. Secondly, with the increase in the number of accounting frauds, it is critical to restore stakeholder confidence and revealing the true value of an Intangible in the financial statements would certainly be a step in the right direction. Master of Business Administration 2011-12-27T07:09:33Z 2011-12-27T07:09:33Z 2004 2004 Thesis http://hdl.handle.net/10356/47343 Nanyang Technological University application/pdf |
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NTU Library |
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Asia |
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Singapore Singapore |
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DRNTU::Business::Accounting::Intangibles |
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DRNTU::Business::Accounting::Intangibles Punwani Sumit Shyam Valuation of intangibles : a special focus on brands |
| description |
71 p. |
| author2 |
Robert Stewart Boyd |
| author_facet |
Robert Stewart Boyd Punwani Sumit Shyam |
| format |
Theses and Dissertations |
| author |
Punwani Sumit Shyam |
| author_sort |
Punwani Sumit Shyam |
| title |
Valuation of intangibles : a special focus on brands |
| title_short |
Valuation of intangibles : a special focus on brands |
| title_full |
Valuation of intangibles : a special focus on brands |
| title_fullStr |
Valuation of intangibles : a special focus on brands |
| title_full_unstemmed |
Valuation of intangibles : a special focus on brands |
| title_sort |
valuation of intangibles : a special focus on brands |
| publishDate |
2011 |
| url |
http://hdl.handle.net/10356/47343 |
| _version_ |
1789483095993352192 |