An exploratory study on Mom and Pop shops : surviving the trade.

In a challenging business landscape that is constantly evolving, small businesses have seen little incentive to continue or survive their trade effectively, a situation that resounds globally today. Due to the volatile nature of the industry, small businesses also tend to have differing degrees of s...

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Bibliographic Details
Main Authors: Chua, Yew Teck., Quek, Woon Hwee., Fu, Eunice Karina Yumin.
Other Authors: Chen Yee Fong, Geraldine
Format: Final Year Project
Language:English
Published: 2012
Subjects:
Online Access:http://hdl.handle.net/10356/48145
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Institution: Nanyang Technological University
Language: English
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