Just the two of us : human-object relationships in consumer culture

• Main Author: Lai, Junjie
• Other Authors: School of Humanities and Social Sciences
• Format: Final Year Project
• Language: English
• Published: 2012
• Subjects: DRNTU::Social sciences::Sociology
• Online Access: http://hdl.handle.net/10356/48180
• Institution: Nanyang Technological University

Shopping has become an activity for identity-construction, where the consumer objects that one purchases has the potential to shape identity. My paper seeks to examine the link between consumer habits and one's sense of identity as shaped by objects, through an analysis of consumer habits and c...