A study on partnering and strategic alliances in the shipping industry
This report hopes to explore the importance of strategic alliances. It would be exploring from the angle of reasons why companies would like to enter alliances; discussing what factors are crucial for successful alliances and finally gives a forward view of considerations of entering alliances would...
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Main Author: | |
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Other Authors: | |
Format: | Final Year Project |
Language: | English |
Published: |
2012
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/48934 |
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Institution: | Nanyang Technological University |
Language: | English |
Summary: | This report hopes to explore the importance of strategic alliances. It would be exploring from the angle of reasons why companies would like to enter alliances; discussing what factors are crucial for successful alliances and finally gives a forward view of considerations of entering alliances would be like in the future. This is part of three segment study which will emphasis on the following pointers: Legal implications and synergy (Reasons for alliances); Role of management decision makers and legally binding contract (success/failure in alliances); and the future drivers of partnering and alliances. |
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