Skanky ah lians and edgy grrls : how young female blogshoppers read blogshop photographs.

• Main Author: Chan, Aaron Yongzhi.
• Other Authors: School of Humanities and Social Sciences
• Format: Final Year Project
• Language: English
• Published: 2013
• Subjects: DRNTU::Social sciences
• Online Access: http://hdl.handle.net/10356/51645
• Institution: Nanyang Technological University

Since 2004, the blogshop has emerged as a popular and extremely profitable model of e-commerce in Singapore. This research in particular focuses on Singapore-based blogshops that sell women’s apparel and how blogshoppers read depictions of femininity within blogshop photographs. Employing Dorothy E...