Transactional risk reduction via prototyping in design outsourcing

• Main Author: Ang, Aston Prananto
• Other Authors: School of Mechanical and Aerospace Engineering
• Format: Final Year Project
• Language: English
• Published: 2013
• Subjects: DRNTU::Engineering::Mechanical engineering
• Online Access: http://hdl.handle.net/10356/54174
• Institution: Nanyang Technological University

Design outsourcing is increasingly popular in various industries, such as electronics, automobiles and aircrafts etc. However, given design’s innovative nature, it bears more transactional risks than the traditional outsourcing (manufacturing, servicing). To elicit customers’ needs and conv...