Towards a conceptual framework in image transformation : a case study of the Institute of Technical Education, Singapore.
A good image or reputation, both terms used interchangeably (Benoit & Pang, 2008), is an asset. Ho, Auyong, Dong, Lau and Pang (2011, p. 278) referred to it as an "extremely valuable intangible organization resource" (p. 278). It increases public goodwill and confidence in sta...
Saved in:
Main Author: | |
---|---|
Other Authors: | |
Format: | Theses and Dissertations |
Language: | English |
Published: |
2013
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/54756 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Nanyang Technological University |
Language: | English |