Business model of a modern traditional Chinese medicine clinic

Locally, there is an increasing number of people seeking alternative treatments for their health problems. One of the more prominent alternative treatments is the Traditional Chinese Medicine (TCM) practice. The growth of the TCM industry has been nothing short of phenomenal, with an annual growth r...

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Bibliographic Details
Main Author: Toh, Kok Jin
Other Authors: Li Hoi Yeung
Format: Final Year Project
Language:English
Published: Nanyang Technological University 2013
Subjects:
Online Access:http://hdl.handle.net/10356/54816
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Institution: Nanyang Technological University
Language: English