A research on Singapore made products
Local firms in Singapore are facing stiff competition in the domestic market. As such, the local firms are moving their resources to the regional countries as they offer vast business opportunities. Thus, this report serves to provide an in-depth analysis of the reasons behind such decision...
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/55695 |
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| Institution: | Nanyang Technological University |
| Language: | English |
| Summary: | Local firms in Singapore are facing stiff competition in the domestic market. As such, the
local firms are moving their resources to the regional countries as they offer vast business
opportunities. Thus, this report serves to provide an in-depth analysis of the reasons
behind such decisions to go regional.
The case studies presented in this report are based on interviews with six local companies
who already have overseas ventures and are also planning to expand such operations. The
reasons behind these companies' decisions to venture overseas are presented in addition
to the problems encountered and the steps taken to overcome them. The marketing
strategies of the individual companies are also analyzed, and available governmental
assistance schemes for overseas expansion are also presented in this report.
In addition to general suggestions to improve the assistance that the government agencies
can provide, recommendations to improve the six company's competitiveness are
suggested on a case-to-case basis. |
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