Re-thinking the pricing strategy for containerised sea freight transportation
This dissertation draws the experience from the airline industry to see how their success story can be adapted to revamp the pricing mechanism in the shipping industry.
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| Format: | Theses and Dissertations |
| Published: |
2008
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| Online Access: | http://hdl.handle.net/10356/5791 |
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| Institution: | Nanyang Technological University |