Twofold

This project is to rethink the auspicious motifs lavishly decorated on Chinese ceramic and to redesign the Chinese teacup by extracting essential elements from chosen motifs. In a sense, it can be considered a new branding identity for Chinese tea culture and in hopes to incorporate the drinking and...

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Main Author: Tan, Raychel Yixin
Other Authors: School of Art, Design and Media
Format: Final Year Project
Language:English
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/59419
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-59419
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spelling sg-ntu-dr.10356-594192019-12-10T12:57:04Z Twofold Tan, Raychel Yixin School of Art, Design and Media Dr Chalit Kongsuwan DRNTU::Humanities This project is to rethink the auspicious motifs lavishly decorated on Chinese ceramic and to redesign the Chinese teacup by extracting essential elements from chosen motifs. In a sense, it can be considered a new branding identity for Chinese tea culture and in hopes to incorporate the drinking and enjoyment of tea into our modern living environment. The wrapping of Japanese aesthetic onto the packaging concept is a fusion between the two countries to bring out the Asian influences with regards to the evolution of tea. Bachelor of Fine Arts 2014-05-05T05:40:04Z 2014-05-05T05:40:04Z 2014 2014 Final Year Project (FYP) http://hdl.handle.net/10356/59419 en Nanyang Technological University 28 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
language English
topic DRNTU::Humanities
spellingShingle DRNTU::Humanities
Tan, Raychel Yixin
Twofold
description This project is to rethink the auspicious motifs lavishly decorated on Chinese ceramic and to redesign the Chinese teacup by extracting essential elements from chosen motifs. In a sense, it can be considered a new branding identity for Chinese tea culture and in hopes to incorporate the drinking and enjoyment of tea into our modern living environment. The wrapping of Japanese aesthetic onto the packaging concept is a fusion between the two countries to bring out the Asian influences with regards to the evolution of tea.
author2 School of Art, Design and Media
author_facet School of Art, Design and Media
Tan, Raychel Yixin
format Final Year Project
author Tan, Raychel Yixin
author_sort Tan, Raychel Yixin
title Twofold
title_short Twofold
title_full Twofold
title_fullStr Twofold
title_full_unstemmed Twofold
title_sort twofold
publishDate 2014
url http://hdl.handle.net/10356/59419
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