Ad.vo.ca.se campaign

• Main Authors: Tan, April Wan Xin, Xie, Brenda Hui Qi, David, Christabel Reena, Goh, Jillian Zi Ying
• Other Authors: Wee Kim Wee School of Communication and Information
• Format: Final Year Project
• Language: English
• Published: 2014
• Subjects: DRNTU::Social sciences
• Online Access: http://hdl.handle.net/10356/59732
• Institution: Nanyang Technological University

This paper represents the ad.vo.ca.se campaign, the first youth-targeted communication campaign in Singapore to raise awareness on social enterprises (SEs) organised by four final year students from the Wee Kim Wee School of Communication and Information. Targeted at youths aged 18-25 years o...