Behavioural parameters and social norm in energy use

• Main Authors: Oh, Ching Fang, Pua, Ming Xiu, Quek, Khim Geok
• Other Authors: Walter Edgar Theseira
• Format: Final Year Project
• Language: English
• Published: 2015
• Subjects: DRNTU::Social sciences::Sociology
• Online Access: http://hdl.handle.net/10356/62474
• Institution: Nanyang Technological University

Social norm information is found to be effective in encouraging energy reduction in home residential settings. Yet, the magnitude and direction of individuals’ responses to such information provision vary according to environmental, social, time, price sensitivity and risk preferences. This study el...