Amber
This project seeks to investigate how values are created after examining of independent retail brands and its commodities in Singapore. It also investigates about the sustainability of independent brands in a local context. Based on the findings and case studies found throughout my research, a desig...
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| Format: | Final Year Project |
| Language: | English |
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2015
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| Online Access: | http://hdl.handle.net/10356/63207 |
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| Institution: | Nanyang Technological University |
| Language: | English |
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sg-ntu-dr.10356-632072019-12-10T14:06:55Z Amber Kho, Ruiwei Danne Ojeda Hernandez School of Art, Design and Media DRNTU::Visual arts and music::General This project seeks to investigate how values are created after examining of independent retail brands and its commodities in Singapore. It also investigates about the sustainability of independent brands in a local context. Based on the findings and case studies found throughout my research, a design approach would consider the following: to create a product as a case study to understand the nature and sustainability of independent retail brands. It will also consider the creation of a design identity for a potential brand. Bachelor of Fine Arts 2015-05-11T03:19:06Z 2015-05-11T03:19:06Z 2015 2015 Final Year Project (FYP) http://hdl.handle.net/10356/63207 en Nanyang Technological University 30 p. application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| country |
Singapore |
| collection |
DR-NTU |
| language |
English |
| topic |
DRNTU::Visual arts and music::General |
| spellingShingle |
DRNTU::Visual arts and music::General Kho, Ruiwei Amber |
| description |
This project seeks to investigate how values are created after examining of independent retail brands and its commodities in Singapore. It also investigates about the sustainability of independent brands in a local context. Based on the findings and case studies found throughout my research, a design approach would consider the following: to create a product as a case study to understand the nature and sustainability of independent retail brands. It will also consider the creation of a design identity for a potential brand. |
| author2 |
Danne Ojeda Hernandez |
| author_facet |
Danne Ojeda Hernandez Kho, Ruiwei |
| format |
Final Year Project |
| author |
Kho, Ruiwei |
| author_sort |
Kho, Ruiwei |
| title |
Amber |
| title_short |
Amber |
| title_full |
Amber |
| title_fullStr |
Amber |
| title_full_unstemmed |
Amber |
| title_sort |
amber |
| publishDate |
2015 |
| url |
http://hdl.handle.net/10356/63207 |
| _version_ |
1681034910370889728 |