Financial services provided by banks to senior citizens of Singapore

• Main Authors: Loo, Deborah, Tan, Li Choo, Norshirin Sulaiman
• Other Authors: Philip Gerrard
• Format: Final Year Project
• Language: English
• Published: 2015
• Subjects: DRNTU::Business
• Online Access: http://hdl.handle.net/10356/64532
• Institution: Nanyang Technological University

The main objective of this report is to identify the financial services banks provide specifically for senior citizens and to suggest possible modifications and some recommendations. Based on these suggestions, banks could tailor their products to better service the needs of senior citizens. An...