Relationship between variety-seeking behaviour and need for closure

• 主要作者: Tan, Jia Hui
• 其他作者: Kenichi Ito
• 格式: Final Year Project
• 語言: English
• 出版: 2016
• 主題: DRNTU::Social sciences::Psychology
• 在線閱讀: http://hdl.handle.net/10356/66830
• 機構: Nanyang Technological University

This study was conducted to address the gap in existing literature in establishing the relationship between the need for closure (NFC) and variety-seeking behaviour, therefore facilitating a better understanding of the psychological mechanisms accounting for the differences in consumers’ purchasing...