Business & product development of a customer loyalty platform

The aim of the project is to document the process of starting up a technology company from business conceptualisation to the deployment of an enterprise ready application on relevant cloud infrastructure. The program will be aplatform for businesses to manage their customer loyalty program. It featu...

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書目詳細資料
主要作者: Yeh, Raymond Jing Xiang
其他作者: Kong Wai-Kin Adams
格式: Final Year Project
語言:English
出版: 2017
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在線閱讀:http://hdl.handle.net/10356/70135
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總結:The aim of the project is to document the process of starting up a technology company from business conceptualisation to the deployment of an enterprise ready application on relevant cloud infrastructure. The program will be aplatform for businesses to manage their customer loyalty program. It features an easy-to-sign-up process using only the customers' emails, allowing businesses to capture customer information with low bounce rate. Besides application development, the project will explore concepts such as virtualisation, load balancing and auto scaling to create an enterprise ready environment for the application.