Traveling values and lifestyles
The present study reflects how traveling values and lifestyles of commercial bloggers have been portrayed in their blogs; through which the visual and textual materials on their blogs have been evaluated using the etic approach. In total, 4 blogs have been selected to understand their traveling expe...
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Format: | Final Year Project |
Language: | English |
Published: |
2017
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/70161 |
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Institution: | Nanyang Technological University |
Language: | English |
Summary: | The present study reflects how traveling values and lifestyles of commercial bloggers have been portrayed in their blogs; through which the visual and textual materials on their blogs have been evaluated using the etic approach. In total, 4 blogs have been selected to understand their traveling experiences in a popular tourist destination like Thailand. In total, 47 blog posts and 670 photos have been analyzed through content analysis. Given that a research gap has been identified in relation to the values and lifestyles of a Singaporean tourist in a foreign land, this study serves to provide an understanding on how these values and lifestyles have been shaped by Singaporean commercial bloggers. |
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