Alignment of corporate concept and resource allocations
This thesis investigates based on an inductive empirical study the alignment of corporate concept and resource allocations. The goal is to describe and explain with publicly available information the progression of the degree of consistency between a summary of the publicly announced corporate strat...
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2008
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Online Access: | http://hdl.handle.net/10356/7257 |
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sg-ntu-dr.10356-72572024-01-12T10:18:59Z Alignment of corporate concept and resource allocations Florian D. Frey Nanyang Business School DRNTU::Business::Management This thesis investigates based on an inductive empirical study the alignment of corporate concept and resource allocations. The goal is to describe and explain with publicly available information the progression of the degree of consistency between a summary of the publicly announced corporate strategy (i.e. the corporate concept) and the resource allocation activities of Unilever. Master of Business Administration 2008-09-18T07:42:25Z 2008-09-18T07:42:25Z 2003 2003 Thesis http://hdl.handle.net/10356/7257 Nanyang Technological University application/pdf |
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DRNTU::Business::Management Florian D. Frey Alignment of corporate concept and resource allocations |
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This thesis investigates based on an inductive empirical study the alignment of corporate concept and resource allocations. The goal is to describe and explain with publicly available information the progression of the degree of consistency between a summary of the publicly announced corporate strategy (i.e. the corporate concept) and the resource allocation activities of Unilever. |
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Nanyang Business School |
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Nanyang Business School Florian D. Frey |
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Theses and Dissertations |
author |
Florian D. Frey |
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Florian D. Frey |
title |
Alignment of corporate concept and resource allocations |
title_short |
Alignment of corporate concept and resource allocations |
title_full |
Alignment of corporate concept and resource allocations |
title_fullStr |
Alignment of corporate concept and resource allocations |
title_full_unstemmed |
Alignment of corporate concept and resource allocations |
title_sort |
alignment of corporate concept and resource allocations |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/7257 |
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1789483042954280960 |