Prestige and running events? An investigation on the effect of the former on the latter

• Main Author: Yeo, Matthew Ming Chong
• Other Authors: Kawabata Masato
• Format: Final Year Project
• Language: English
• Published: 2018
• Subjects: DRNTU::Science
• Online Access: http://hdl.handle.net/10356/73822
• Institution: Nanyang Technological University

This study sought to explore how the prestige of a running event affects the intent of half marathon participants to participate in that event. A total of 55 participants were selected through convenience sampling. Participants had to be 18 years old and above and have participated in at least two h...