Case study : feasibility of fuel cell business for Eastman chemical.

• Main Authors: Low, Ho Choy., Soh, Ronnie., Guru, Subhabrata., Garg, Ashish.
• Other Authors: Reid, Edna
• Format: Theses and Dissertations
• Published: 2008
• Subjects: DRNTU::Business::Industries and labor; DRNTU::Business::Marketing::Research
• Online Access: http://hdl.handle.net/10356/7536
• Institution: Nanyang Technological University

This report is a study of the environment and the key trends that surround the emergence of fuel cells as one of the key technologies of this century, and that would also determine to a large extent the business decisions that a potential fuel cell business investor such as Eastman must deal with. T...