Influence of interethnic ideologies on responses to intrusive cultural inflows and outflows
The acceleration of globalisation resulted in the experience of culture mixing in everyday life. Individuals with different interethnic ideologies may respond differently when encountering culture mixing, particularly in terms of inflow of foreign cultural influences and outflow of heritage cultu...
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Format: | Final Year Project |
Language: | English |
Published: |
2019
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Online Access: | http://hdl.handle.net/10356/77103 |
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Institution: | Nanyang Technological University |
Language: | English |
Summary: | The acceleration of globalisation resulted in the experience of culture mixing in everyday
life. Individuals with different interethnic ideologies may respond differently when
encountering culture mixing, particularly in terms of inflow of foreign cultural influences and
outflow of heritage cultural influences. The present study investigated the effects of
interethnic ideologies (polycultural versus multicultural) on individuals’ evaluations towards
culture mixing, specifically foreign cultural inflows and heritage cultural outflows among the
Singaporeans (Study 1) and Americans (Study 2). Participants were randomly assigned to
polycultural, multicultural or control condition. Then, they evaluated the culturally-mixed
images, comprising local cultural symbols (Singaporean cultural symbols in Study 1 and
American cultural symbols in Study 2) and foreign cultural symbols (China) that illustrated
foreign inflows and heritage outflows. Across the two studies, participants displayed higher
level of disgust towards foreign inflows, however only the Americans participants (Study 2)
showed more positive evaluations towards heritage outflows form of culture mixing. As
predicted, interaction effect was observed. Singaporean participants (Study 1) primed with
polyculturalism (versus multiculturalism or control) displayed elevated positive responses
towards foreign inflows. Participants primed with multiculturalism exhibited elevated
positive responses towards heritage outflows. The observed effect was not replicated among
the American sample (Study 2). Also, highly patriotic Singaporeans (Study 1), not Americans
(Study 2), who adopted polyculturalism showed elevated favourable responses for foreign
inflows. The findings supported the literature that individuals perceive foreign inflows as
cultural contamination while heritage outflows as intercultural learning. Interethnic
ideologies also resulted in differential evaluations towards culture mixing. |
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