The use of TV and radio entertainment for development communication : the Malaysian experience

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Bibliographic Details
Main Authors: Salleh Hassan, Narimah Ismail
Other Authors: AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991.
Format: Conference or Workshop Item
Published: 2008
Subjects:
Online Access:https://hdl.handle.net/10356/79563
http://hdl.handle.net/10220/2440
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-79563
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spelling sg-ntu-dr.10356-795632020-09-26T20:55:26Z The use of TV and radio entertainment for development communication : the Malaysian experience Salleh Hassan Narimah Ismail AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. DRNTU::Social sciences::Communication::Promotional communication 2008-10-21T03:40:43Z 2019-12-06T13:28:21Z 2008-10-21T03:40:43Z 2019-12-06T13:28:21Z 1991 1991 Conference Paper Salleh H. & Narimah I. (1991). The use of TV and radio entertainment for development communication : the Malaysian experience. In AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. Singapore: Asian Mass Communication Research & Information Centre. https://hdl.handle.net/10356/79563 http://hdl.handle.net/10220/2440 application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication::Promotional communication
spellingShingle DRNTU::Social sciences::Communication::Promotional communication
Salleh Hassan
Narimah Ismail
The use of TV and radio entertainment for development communication : the Malaysian experience
author2 AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991.
author_facet AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991.
Salleh Hassan
Narimah Ismail
format Conference or Workshop Item
author Salleh Hassan
Narimah Ismail
author_sort Salleh Hassan
title The use of TV and radio entertainment for development communication : the Malaysian experience
title_short The use of TV and radio entertainment for development communication : the Malaysian experience
title_full The use of TV and radio entertainment for development communication : the Malaysian experience
title_fullStr The use of TV and radio entertainment for development communication : the Malaysian experience
title_full_unstemmed The use of TV and radio entertainment for development communication : the Malaysian experience
title_sort use of tv and radio entertainment for development communication : the malaysian experience
publishDate 2008
url https://hdl.handle.net/10356/79563
http://hdl.handle.net/10220/2440
_version_ 1681058729798139904