Analysis of dot com : manangement's perspective.

• Main Authors: Loh, Jacinth Phuay Kee., Quek, Jasmine Chui Lyn., Wong, Eva Pui Ling.
• 其他作者: Li, Michael Zhi Feng
• 格式: Final Year Project
• 出版: 2008
• 主題: DRNTU::Business::Management
• 在線閱讀: http://hdl.handle.net/10356/8419
• 機構: Nanyang Technological University

This paper seeks to find the factors that cause the failure of dot-coms. It was found that the primary reason was a lack of a business model. Using two contrasting case studies, this paper draws the key factors and created a new business model, modified from the traditional business model, that will...