Tan, M. C., Tan, A. S. M., Tee, K. W. L., & Murthy, B. (2008). Study on the effectiveness of sexual stimuli in print advertising on brand recall and purchase intention.

Tan, Mei Ching., April Su Mei Tan, Keith Wee Lin Tee, و Bvsan Murthy. Study On the Effectiveness of Sexual Stimuli in Print Advertising On Brand Recall and Purchase Intention. 2008.

Tan, Mei Ching., April Su Mei Tan, Keith Wee Lin Tee, و Bvsan Murthy. Study On the Effectiveness of Sexual Stimuli in Print Advertising On Brand Recall and Purchase Intention. 2008.