Online marketing of airline retail products : prospects in Singapore

The main purpose of this research is to study the possibility of further development of airline's online retail products in Singapore.

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Bibliographic Details
Main Authors: Soesanto, Ellen, Rivany, Sofia Leonita, Rachmadi, Virginia
Other Authors: Gupta, Vivek
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/8589
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Institution: Nanyang Technological University
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