Focused strategy and advantage in the telecommunications equipment industry

• Main Authors: Pek, Ruoh Han, Aw, Bee Huay, How, Janice Sui Yen
• Other Authors: Das, Shobha Sasidharan
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Industries and labor
• Online Access: http://hdl.handle.net/10356/8653
• Institution: Nanyang Technological University

This paper examines aspects of a focused and non-focused strategy, both geographically and product-based, and seeks to address which strategy offers telecommunication equipment and network providers a competitive advantage in the industry. We explore the various business models adopted by the ten se...