Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment

This article focuses on a novel social media-based system that addresses dengue prevention through an integration of three components: predictive surveillance, civic engagement and health education. The aim was to conduct a potential receptivity assessment of this system among smartphone users in th...

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Main Authors: Lwin, May O., Vijaykumar, Santosh, Foo, Schubert, Fernando, Owen Noel Newton, Lim, Gentatsu, Panchapakesan, Chitra, Wimalaratne, Prasad
Other Authors: Wee Kim Wee School of Communication and Information
Format: Article
Language:English
Published: 2019
Subjects:
Online Access:https://hdl.handle.net/10356/87332
http://hdl.handle.net/10220/48275
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Institution: Nanyang Technological University
Language: English
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spelling sg-ntu-dr.10356-873322022-02-16T16:26:29Z Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment Lwin, May O. Vijaykumar, Santosh Foo, Schubert Fernando, Owen Noel Newton Lim, Gentatsu Panchapakesan, Chitra Wimalaratne, Prasad Wee Kim Wee School of Communication and Information Social Media Dengue DRNTU::Social sciences::Communication This article focuses on a novel social media-based system that addresses dengue prevention through an integration of three components: predictive surveillance, civic engagement and health education. The aim was to conduct a potential receptivity assessment of this system among smartphone users in the city of Colombo, the epicenter of the dengue epidemic in the island country of Sri Lanka. Grounded in Protection Motivation Theory (PMT) and using a convenience sampling approach, the cross-sectional survey assessed perceived severity (PSe), perceived susceptibility (PSu), perceived response efficacy (PRE), perceived self-efficacy (PSE) and intention-to-use (IU) among 513 individuals. The overall receptivity to the system was high with a score of >4.00 on a five-point scale. Participants belonging to younger, better educated and higher income groups reported significantly better perceptions of the efficaciousness of the system, were confident in their ability to use the system, and planned to use it in the future. PMT variables contributed significantly to regression models predicting IU. We concluded that a social media-based system for dengue prevention will be positively received among Colombo residents and a targeted, strategic health communication effort to raise dengue-related threat perceptions will be needed to encourage greater adoption and use of the system. NRF (Natl Research Foundation, S’pore) 2019-05-17T08:48:13Z 2019-12-06T16:39:40Z 2019-05-17T08:48:13Z 2019-12-06T16:39:40Z 2015 Journal Article Lwin, M. O., Vijaykumar, S., Foo, S., Fernando, O. N. N., Lim, G., Panchapakesan, C., & Wimalaratne, P. Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment. Health Education Research, 31(1), 1-11. doi:10.1093/her/cyv065 0268-1153 https://hdl.handle.net/10356/87332 http://hdl.handle.net/10220/48275 10.1093/her/cyv065 26668207 en Health Education Research © 2015 The Author. Published by Oxford University Press. All rights reserved.
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic Social Media
Dengue
DRNTU::Social sciences::Communication
spellingShingle Social Media
Dengue
DRNTU::Social sciences::Communication
Lwin, May O.
Vijaykumar, Santosh
Foo, Schubert
Fernando, Owen Noel Newton
Lim, Gentatsu
Panchapakesan, Chitra
Wimalaratne, Prasad
Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment
description This article focuses on a novel social media-based system that addresses dengue prevention through an integration of three components: predictive surveillance, civic engagement and health education. The aim was to conduct a potential receptivity assessment of this system among smartphone users in the city of Colombo, the epicenter of the dengue epidemic in the island country of Sri Lanka. Grounded in Protection Motivation Theory (PMT) and using a convenience sampling approach, the cross-sectional survey assessed perceived severity (PSe), perceived susceptibility (PSu), perceived response efficacy (PRE), perceived self-efficacy (PSE) and intention-to-use (IU) among 513 individuals. The overall receptivity to the system was high with a score of >4.00 on a five-point scale. Participants belonging to younger, better educated and higher income groups reported significantly better perceptions of the efficaciousness of the system, were confident in their ability to use the system, and planned to use it in the future. PMT variables contributed significantly to regression models predicting IU. We concluded that a social media-based system for dengue prevention will be positively received among Colombo residents and a targeted, strategic health communication effort to raise dengue-related threat perceptions will be needed to encourage greater adoption and use of the system.
author2 Wee Kim Wee School of Communication and Information
author_facet Wee Kim Wee School of Communication and Information
Lwin, May O.
Vijaykumar, Santosh
Foo, Schubert
Fernando, Owen Noel Newton
Lim, Gentatsu
Panchapakesan, Chitra
Wimalaratne, Prasad
format Article
author Lwin, May O.
Vijaykumar, Santosh
Foo, Schubert
Fernando, Owen Noel Newton
Lim, Gentatsu
Panchapakesan, Chitra
Wimalaratne, Prasad
author_sort Lwin, May O.
title Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment
title_short Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment
title_full Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment
title_fullStr Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment
title_full_unstemmed Social media-based civic engagement solutions for dengue prevention in Sri Lanka : results of receptivity assessment
title_sort social media-based civic engagement solutions for dengue prevention in sri lanka : results of receptivity assessment
publishDate 2019
url https://hdl.handle.net/10356/87332
http://hdl.handle.net/10220/48275
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