Perceiving online public opinion : a study of the effects of Facebook opinion cues, opinion climate congruency, & source credibility on willingness to speak out
Facebook’s novel affordances and unique features have transformed the way people assess public opinion. Opinion cues such as user-generated comments (UGCs) and aggregated user representations (AURs) offer users original ways to infer public opinion. Drawing on the spiral of silence theory, a nascent...
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2019
|
| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/87639 http://hdl.handle.net/10220/48328 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Nanyang Technological University |
| Language: | English |