Virtual communities and value creation

Virtual communities and value creation

The objective was to identify and ascertain values created in virtual communities (VCs). In-depth study on earlier researches was conducted and values were identified for use in our empirical study. These values were then classified into fifteen categories mainly, commercial value, communication, cu...

Full description

Saved in:
Bibliographic Details
Main Authors: Bee, Ai Wei, Huang, Huiling, Ong, See Hui
Other Authors: Loi, Soh Loi
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Information technology
Online Access:http://hdl.handle.net/10356/9426
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
id sg-ntu-dr.10356-9426
record_format dspace
spelling sg-ntu-dr.10356-94262023-05-19T05:45:00Z Virtual communities and value creation Bee, Ai Wei Huang, Huiling Ong, See Hui Loi, Soh Loi Nanyang Business School Sangwan, Sunanda DRNTU::Business::Information technology The objective was to identify and ascertain values created in virtual communities (VCs). In-depth study on earlier researches was conducted and values were identified for use in our empirical study. These values were then classified into fifteen categories mainly, commercial value, communication, customer, market, marketing, information exchange, people, physical evidence, place, price, products and services, promotion, relationship, supply chain and support. 2008-09-24T07:32:14Z 2008-09-24T07:32:14Z 2004 2004 Final Year Project (FYP) http://hdl.handle.net/10356/9426 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Information technology
spellingShingle DRNTU::Business::Information technology
Bee, Ai Wei
Huang, Huiling
Ong, See Hui
Virtual communities and value creation
description The objective was to identify and ascertain values created in virtual communities (VCs). In-depth study on earlier researches was conducted and values were identified for use in our empirical study. These values were then classified into fifteen categories mainly, commercial value, communication, customer, market, marketing, information exchange, people, physical evidence, place, price, products and services, promotion, relationship, supply chain and support.
author2 Loi, Soh Loi
author_facet Loi, Soh Loi
Bee, Ai Wei
Huang, Huiling
Ong, See Hui
format Final Year Project
author Bee, Ai Wei
Huang, Huiling
Ong, See Hui
author_sort Bee, Ai Wei
title Virtual communities and value creation
title_short Virtual communities and value creation
title_full Virtual communities and value creation
title_fullStr Virtual communities and value creation
title_full_unstemmed Virtual communities and value creation
title_sort virtual communities and value creation
publishDate 2008
url http://hdl.handle.net/10356/9426
_version_ 1770567524909318144

Similar Items