Customer satisfaction : a SERVQUAL study on QB House hair salons.

Customer satisfaction : a SERVQUAL study on QB House hair salons.

The purpose of this research is to explore the differences between consumer expectations of the QB House concept and their perceptions of the actual service. It attempts to identify and give explanations to the areas in which customers expectations have not been met. At the same time, it aims to bet...

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Main Authors: Seet, Karen., Tan, Serene., Chia, Gavin Wei Quan.
Other Authors: Hooi, Den Huan
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Industries and labor
Online Access:http://hdl.handle.net/10356/9848
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-9848
record_format dspace
spelling sg-ntu-dr.10356-98482023-05-19T05:44:54Z Customer satisfaction : a SERVQUAL study on QB House hair salons. Seet, Karen. Tan, Serene. Chia, Gavin Wei Quan. Hooi, Den Huan Nanyang Business School DRNTU::Business::Industries and labor The purpose of this research is to explore the differences between consumer expectations of the QB House concept and their perceptions of the actual service. It attempts to identify and give explanations to the areas in which customers expectations have not been met. At the same time, it aims to better understand the customer base and provide current insights into QB House’s novelty haircut concept. 2008-09-24T07:36:59Z 2008-09-24T07:36:59Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9848 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Industries and labor
spellingShingle DRNTU::Business::Industries and labor
Seet, Karen.
Tan, Serene.
Chia, Gavin Wei Quan.
Customer satisfaction : a SERVQUAL study on QB House hair salons.
description The purpose of this research is to explore the differences between consumer expectations of the QB House concept and their perceptions of the actual service. It attempts to identify and give explanations to the areas in which customers expectations have not been met. At the same time, it aims to better understand the customer base and provide current insights into QB House’s novelty haircut concept.
author2 Hooi, Den Huan
author_facet Hooi, Den Huan
Seet, Karen.
Tan, Serene.
Chia, Gavin Wei Quan.
format Final Year Project
author Seet, Karen.
Tan, Serene.
Chia, Gavin Wei Quan.
author_sort Seet, Karen.
title Customer satisfaction : a SERVQUAL study on QB House hair salons.
title_short Customer satisfaction : a SERVQUAL study on QB House hair salons.
title_full Customer satisfaction : a SERVQUAL study on QB House hair salons.
title_fullStr Customer satisfaction : a SERVQUAL study on QB House hair salons.
title_full_unstemmed Customer satisfaction : a SERVQUAL study on QB House hair salons.
title_sort customer satisfaction : a servqual study on qb house hair salons.
publishDate 2008
url http://hdl.handle.net/10356/9848
_version_ 1770565778288934912

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