Marketing strategies of foreign banks in Singapore.

The report discuss the marketing startegies undertaken by foreign banks.

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Bibliographic Details
Main Authors: Tan, Hwee Leng., Sim, Ju Ann., Lee, Benjamin Cher Hai.
Other Authors: Teo, Jack Cheng Chuah
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9850
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Institution: Nanyang Technological University
Description
Summary:The report discuss the marketing startegies undertaken by foreign banks.