Kansei clustering for emotional design using a combined design structure matrix

• Main Authors: Huang, Yuexiang, Chen, Chun-Hsien, Khoo, Li Pheng
• Other Authors: School of Mechanical and Aerospace Engineering
• Format: Article
• Language: English
• Published: 2013
• Online Access: https://hdl.handle.net/10356/98656; http://hdl.handle.net/10220/16949
• Institution: Nanyang Technological University

Consumers' emotional requirements, or so-called Kansei needs, have become one of the most important concerns in designing a product. Conventionally, Kansei engineering has been widely used to co-relate these requirements with product parameters. However, a typical Kansei engineering approach re...