iProperty.com : creating an internet venture

Tracking the start-up and growth of a new Internet venture at the start of the industry's boom in mid-1999, the case delineates the experiences of two young engineering and business graduate entrepreneurs: Alex Koo and David Leong, who set-up a B2C portal for the real estate industry (REI). To...

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Bibliographic Details
Main Authors: Allampalli, D. G., Heng, Michael Swee Hai
Other Authors: Nanyang Business School
Format: Case Study
Language:English
Published: 2013
Subjects:
Online Access:https://hdl.handle.net/10356/99853
http://hdl.handle.net/10220/13552
http://www.asiacase.com/case/ntuAbcc/iProperty.html
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Institution: Nanyang Technological University
Language: English

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