A user approach to dialogic theory in a Facebook campaign on love and marriage

A user approach to dialogic theory in a Facebook campaign on love and marriage

10.1177/0163443714523809

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Bibliographic Details
Main Author: Lee, S.T.
Other Authors: COMMUNICATIONS AND NEW MEDIA
Format: Article
Published: 2016
Subjects:
campaigns
dialogic theory
Facebook
public relations
Singapore
social media
Online Access:http://scholarbank.nus.edu.sg/handle/10635/124257
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Institution: National University of Singapore
Description
Summary:10.1177/0163443714523809

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