Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension
Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-052
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2018
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Online Access: | http://scholarbank.nus.edu.sg/handle/10635/140085 |
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sg-nus-scholar.10635-1400852019-04-23T08:58:19Z Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension Wirtz, Jochen MARKETING Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-052 1-54 2018-04-18T07:19:01Z 2018-04-18T07:19:01Z 1996-12 Working Paper/Technical Report Wirtz, Jochen (1996-12). Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension. Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-052 : 1-54. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/140085 Research Paper Series; 1996-052 |
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National University of Singapore |
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NUS Library |
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Singapore |
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description |
Research Paper Series (National University of Singapore. Faculty of Business Administration); 1996-052 |
author2 |
MARKETING |
author_facet |
MARKETING Wirtz, Jochen |
format |
Working Paper/Technical Report |
author |
Wirtz, Jochen |
spellingShingle |
Wirtz, Jochen Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension |
author_sort |
Wirtz, Jochen |
title |
Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension |
title_short |
Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension |
title_full |
Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension |
title_fullStr |
Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension |
title_full_unstemmed |
Marketing in Singapore : macro trends and their implications for marketing management - 1996 update and extension |
title_sort |
marketing in singapore : macro trends and their implications for marketing management - 1996 update and extension |
publishDate |
2018 |
url |
http://scholarbank.nus.edu.sg/handle/10635/140085 |
_version_ |
1681097941673050112 |