Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond

Research Paper Series (National University of Singapore. Faculty of Business Administration); 2001-033

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Bibliographic Details
Main Authors:	Wirtz, Jochen, Chung, Cindy M. Y.
Other Authors:	MARKETING
Format:	Working Paper/Technical Report
Published:	2018
Online Access:	http://scholarbank.nus.edu.sg/handle/10635/140406
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Institution:	National University of Singapore

id	sg-nus-scholar.10635-140406
record_format	dspace
spelling	sg-nus-scholar.10635-1404062019-04-23T08:58:20Z Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond Wirtz, Jochen Chung, Cindy M. Y. MARKETING Research Paper Series (National University of Singapore. Faculty of Business Administration); 2001-033 1-54 2018-04-19T05:48:08Z 2018-04-19T05:48:08Z 2001-12 Working Paper/Technical Report Wirtz, Jochen, Chung, Cindy M. Y. (2001-12). Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond. Research Paper Series (National University of Singapore. Faculty of Business Administration); 2001-033 : 1-54. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/140406 Research Paper Series; 2001-033
institution	National University of Singapore
building	NUS Library
country	Singapore
collection	ScholarBank@NUS
description	Research Paper Series (National University of Singapore. Faculty of Business Administration); 2001-033
author2	MARKETING
author_facet	MARKETING Wirtz, Jochen Chung, Cindy M. Y.
format	Working Paper/Technical Report
author	Wirtz, Jochen Chung, Cindy M. Y.
spellingShingle	Wirtz, Jochen Chung, Cindy M. Y. Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond
author_sort	Wirtz, Jochen
title	Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond
title_short	Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond
title_full	Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond
title_fullStr	Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond
title_full_unstemmed	Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond
title_sort	marketing in singapore : macro trends and their implications for marketing management for 2002 and the years beyond
publishDate	2018
url	http://scholarbank.nus.edu.sg/handle/10635/140406
_version_	1681097981499015168

Marketing in Singapore : Macro trends and their implications for marketing management for 2002 and the years beyond

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