“SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?

Bachelor's

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Bibliographic Details
Main Author: GOH WEI-EN DAVID
Other Authors: NUS Business School
Format: Theses and Dissertations
Published: 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/147644
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-1476442019-04-12T13:39:12Z “SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations? GOH WEI-EN DAVID NUS Business School LEE Bachelor's BACHELOR OF BUSINESS ADMINISTRATION WITH HONOURS 2018-09-25T03:48:38Z 2018-09-25T03:48:38Z 2012 Thesis GOH WEI-EN DAVID (2012). “SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/147644
institution National University of Singapore
building NUS Library
country Singapore
collection ScholarBank@NUS
description Bachelor's
author2 NUS Business School
author_facet NUS Business School
GOH WEI-EN DAVID
format Theses and Dissertations
author GOH WEI-EN DAVID
spellingShingle GOH WEI-EN DAVID
“SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?
author_sort GOH WEI-EN DAVID
title “SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?
title_short “SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?
title_full “SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?
title_fullStr “SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?
title_full_unstemmed “SPOILT FOR CHOICE AND EXPECTING MORE”: What moderates the effect of assortment size on consumer expectations?
title_sort “spoilt for choice and expecting more”: what moderates the effect of assortment size on consumer expectations?
publishDate 2018
url http://scholarbank.nus.edu.sg/handle/10635/147644
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