DEMAND MODELING IN PRODUCT LINE TRIMMING: SUBSTITUTABILITY AND VARIABILITY

Research Paper Series (National University of Singapore. Faculty of Business Administration); 2003-002

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Bibliographic Details
Main Authors: JUIN-KUAN CHONG, TECK-HUA HO, CHRISTOPHER S. TANG
Other Authors: MARKETING
Format: Working Paper/Technical Report
Published: 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/149174
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Institution: National University of Singapore