PROFILING A SHOPPING CENTRE'S CUSTOMERS : SHOPPER TYPOLOGY AND ATMOSPHERIC ATTRIBUTE PREFERENCE

Master's

Saved in:
Bibliographic Details
Main Author: LEUNG YEW KWONG
Other Authors: BUSINESS ADMINISTRATION
Format: Theses and Dissertations
Published: 2019
Online Access:https://scholarbank.nus.edu.sg/handle/10635/160848
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: National University of Singapore
Description
Summary:Master's